Most Popular – Followed Instagram Accounts In 2019-2020


There are various reasons why people like Facebook pages and follow Instagram accounts. Some people simply like the brand and its products, others want to get promotional offers, stay informed or just enjoy the content. On the other hand, social media brings fans closer to celebrities–they get instant news and a closer look at the lifestyles of the stars they love, admire or look up to.

The Top 10 Instagram list is a bit different–there are only celebrities, no brands in the top 10 except Instagram’s own account. In addition, Instagram accounts have more followers than Facebook pages have fans, Facebook’s fan page has 213.6M compared to Instagram’s account 269M.

With 148M followers, Cristiano Ronaldo holds the leading position on Instagram as well. He became the most followed person on Instagram in October surpassing Selena Gomez who has held this title for multiple years.

Most Popular Instagram Accounts 2019-2020

Instagram 269M

Cristiano Ronaldo 148M

Selena Gomez 144.5M

Ariana Grande 138.8M

Dwyane Johnson (The Rock) 124.4M

Kim Kardashian 121.9M

Beyoncé 121.4M

Kylie Jenner 121.2M

Taylor Swift 113.8M

Neymar 107.4M


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